How to Write a Marketing Plan, in 6 Easy Steps

Any successful, carefully deliberated marketing plan needs an end goal, and strategies on how to reach this goal(s). Contrary to the belief, it is not a clever little mind-shift or brainwave that ensures all the rest falls in place, but understanding your resources, target market, and environment that puts this plan into spinning motion. (1) Research, research, research.The first step in formula...